Since adopting new technology, the KFC franchise has been able to significantly improve its online delivery and ordering operations. Delivery and inventory management has become more efficient, resulting in fewer order errors and shorter wait times.
The restaurant
KFC is the world's leading fast food chain, known for its crispy and tasty fried chicken served in the famous red and white buckets. Founded in 1952 by Colonel Harland Sanders, KFC is now one of the most popular fast food chains, with over 23,000 restaurants in more than 140 countries.
The situation
Prior to using RusHour, KFC in Bastille faced many challenges, including managing delivery, orders, delivery driver traffic, and alerts about product unavailability and inactivity at the outlets. Jimmy, the owner of a KFC franchise, testified, "We had trouble tracking orders in real time, which often caused us to make order errors and delivery delays. In addition, we had no way of alerting delivery drivers to changes in the field. This caused us many problems with dissatisfied customers."
The solution
Since adopting RusHour, the KFC franchise has seen a marked improvement in the management of its online delivery and ordering operations. According to Jimmy, a KFC franchise owner, "RusHour has dramatically reduced the time it takes to manage online orders and reduce order errors, which has resulted in a marked improvement in our customer service."
RusHour has enabled KFC to manage the flow of delivery drivers and improve communication with them through the real-time geolocation feature. Jimmy adds, "We can track the progress of delivery drivers in real time, which allows us to better manage their arrival and optimize our restaurant logistics."
In addition, RusHour has enabled KFC to be more proactive in managing inventory and avoiding product unavailability. The stock level alert feature allows the franchise to better plan its orders and ensure that all products are available for customers. Jimmy points out, "We have been able to avoid stock-outs by using RusHour, which has allowed our customers to order all the products they want, even during peak periods."
In short, the adoption of RusHour has allowed the KFC franchise to more effectively manage its online delivery and ordering operations, improve communication with delivery drivers, better manage inventory levels, and avoid ordering errors.
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